The International Cooperative Alliance has developed a global identity for the co-op movement. The Cooperative Marque.
Together .coop and the Marque are symbols of the global cooperative movement and our collective identity. They differentiate your cooperative from a private or investor-owned business.
When you register a .coop domain name, your domain name verification also makes you eligible to receive the global Cooperative Marque from us.
The Cooperative Marque is used by co-ops around the world to support the co-operative movement. It is used as a cooperative community badge, alongside your own brand identity. The Marque can be used on your website, newsletters, email signature, publications, promotions, packaging, merchandise and signage.
The Marque toolkit includes:
- The Cooperative Marque usage guidelines and Marque in digital format
- Digital banners in English, French and Spanish featuring the Marque and a range of taglines